AI Agent Development Services

AI agents that score accounts, enrich data and trigger the next move, already wired into a working pipeline.

We don’t hand you an agent and walk away. Ours run inside the same account-based marketing and demand generation programmes we operate for you, so they start with campaign context a freshly built agent doesn’t have.

11.7x ROI · £300M pipeline generated · 100+ B2B companies

GTM AI agents, defined

A GTM AI agent is software that takes one specific go-to-market action, like scoring an account, enriching a record, or triggering the next outbound touch, inside a pipeline it’s already connected to. The agent works because the pipeline around it already exists.

How is this different from a generic AI development agency?
A development agency builds you an agent. OrbitalX already runs the pipeline the agent has to work inside: campaigns across calling, email, LinkedIn and paid media, the CRM and intent data behind them, and the team that acts on what the agent finds. Our agents score accounts, enrich data in real time, and trigger the next best action across those channels, because that system is what they were built for. Hand a generic agent to a team without that system running underneath it, and it has nothing to plug into.
What is OrbitalX?
OrbitalX is an account-based marketing agency helping B2B marketing teams generate ICP-qualified pipeline. We integrate AI agents with real-time intent data to run content campaigns across calling, email, LinkedIn, and paid media — delivering an average 11.7x ROI with over £300M in pipeline generated.

B2B marketing is broken

The issue isn’t leads, tools, or channels. It’s the absence of a system that compounds.

With OrbitalX

Faster results

  • Accounts scored and enriched automatically
  • Data refreshed the moment it changes
  • Signals caught the second they fire
  • One system, every tool connected
Without OrbitalX

Time-consuming tasks

  • Lists built and enriched by hand
  • Data gone stale between refreshes
  • Signals missed while nobody’s watching
  • Disconnected tools duplicating the same work
What You Get

AI agent development services that run inside your live pipeline

We build agents that score accounts, enrich records and trigger the next outbound or inbound action, already connected to the campaigns and data you’re running today.

More meetings booked, without adding headcount

MQLs that reach SQL instead of stalling in the middle

Account and contact data that stays accurate without a weekly re-pull

Outbound, inbound, ABM and research, working from one system

The platform behind everything

One system that runs your entire pipeline engine

DemandWEBS™ is the AI-native ABM platform powering every OrbitalX campaign. It turns a single strategic input — a filmed interview, a customer story, a report — into a fully deployed, multi touch, multi channel campaign across organic and paid channels. We start by enriching your ICP and account data with live buying intent signals, matching content to the right account and persona through social listening, and then deploy high impact campaigns across every channel. What used to take a team of 10 marketers, happens continuously with a self learning capability through AI. The results? ICP-qualified pipeline, and guaranteed results faster than any internal team could deliver.

What you get

Live, continuously enriched account and contact data, so no signal slips through

One strategic input, deployed everywhere it needs to be and channel-appropriate

Every touchpoint learns from the last, so performance compounds monthly

Built to work with all the tools you already have

DemandWEBS™

ICP leads Platform Campaigns Agents
The OrbitalX Methodology

How it works

Every programme runs on the same three moves: find the right buyers, tell a story only you can tell, and turn that attention into pipeline that converts.

Step 1

Data

Identifies your best-fit target accounts and the buying committee inside them, so every campaign starts with who actually matters

Step 2

Story

Impossible to ignore point-of-view informs rich content, shaped to each account and persona; proprietary, and unattainable for any competitor hoping to copy

Step 3

Execution

Turns attention into pipeline on repeat, with every signal feeding the next campaign so performance compounds monthly.

Four stages, typically four to six weeks to the first agent live.

Agent live · week 4
Map
Build
Run
Prove
Scope
Build the agent
Live, human-checked
Track results
01

Map

We find the specific point in your funnel where the agent will act, scoring, enrichment, or the next-best-action trigger, and connect it to the campaigns and CRM you’re already running.

02

Build

We build the agent against that live context instead of a blank pipeline, using whichever pattern your gap actually calls for: outbound, inbound, ABM, or research.

03

Run

The agent starts acting inside real campaigns, with guardrails and a human checkpoint on every action type until it’s proven out.

04

Prove

We track it against the same funnel metrics as the rest of the programme: meeting rate, MQL to SQL conversion, reply rate, and pipeline created. If the numbers don’t move, we change the agent or the motion.

What it costs to build this yourself

In case you’re tempted or compelled to reduce this strategic decision to a comparison on price, have a look at what building this capability in-house actually involves: typically a senior hire, months of ramp time, specialist contractors, and a stack of platform licences.

Cost item Build in-house OrbitalX
Senior marketing hire salary + on-costs £60,000–£90,000/yr Included
Recruitment & ramp £15,000–£25,000 Included
Specialist skills contractors or additional hires £25,000–£50,000/yr Included
Tool stack & data platform licences, enrichment, intent £20,000–£60,000/yr Included
AI GTMe with tooling £50,000–£100,000 Included
Total, year one £170,000–£325,000+ £72,000

Real results from our customers

These numbers come from the demand generation programmes we run for these clients, the same programmes our agents operate inside. We don’t yet have a stat that isolates what an agent alone contributed, and we’d rather wait for one than overstate it here.

From Data Overload to Deal Velocity: How StackOne scaled outbound with OrbitalX
15%
Increase in StackOne outbound to meeting booked
Learn More about From Data Overload to Deal Velocity: How StackOne scaled outbound with OrbitalX
How EngageTech drove net-new pipeline and closed-won revenue with OrbitalX
£1.3M
Increase in EngageTech closed-won revenue
Learn More about How EngageTech drove net-new pipeline and closed-won revenue with OrbitalX
From Blocked to Booked: Levanta's Journey with OrbitalX to 8x More Meetings
8x
Increase in booked meetings
Learn More about From Blocked to Booked: Levanta's Journey with OrbitalX to 8x More Meetings

See what our clients have to say

5.0

Thanks so much for the through rundown! Appreciate it. The whole webinar was very very smooth.

Thanks for leading us all and teaching us how to use the platform, guiding, moderating, and supplying us with tips and tricks along the way.

Emma McNicoll

Partner Growth Manager, Yotpo

5.0

Partnering with OrbitalX on a webinar programme helped us raise awareness of our new AI-enabled platform as part of our Access Evo launch.

Their responsiveness, technical expertise and multi‑channel engagement strategy has driven strong registration and reach with our identified audience. Their stakeholder management and project management skills keep everything on track, when we are juggling multiple balls in a fast-paced GTM campaign.”

Rachael Moss

Head of Marketing, Access Recruitment

5.0

We stopped counting the number of accounts we were reaching because working with OrbitalX meant we were finally reaching the right ones.

They didn’t just hand us data and walk away. They collaborated with us weekly, adapted fast, and acted like an extension of our team.

Romain Sestier

CEO/Founder, StackOne

5.0

Thanks so much for the through rundown! Appreciate it. The whole webinar was very very smooth.

Thanks for leading us all and teaching us how to use the platform, guiding, moderating, and supplying us with tips and tricks along the way.

Emma McNicoll

Partner Growth Manager, Yotpo

5.0

Partnering with OrbitalX on a webinar programme helped us raise awareness of our new AI-enabled platform as part of our Access Evo launch.

Their responsiveness, technical expertise and multi‑channel engagement strategy has driven strong registration and reach with our identified audience. Their stakeholder management and project management skills keep everything on track, when we are juggling multiple balls in a fast-paced GTM campaign.”

Rachael Moss

Head of Marketing, Access Recruitment

5.0

We stopped counting the number of accounts we were reaching because working with OrbitalX meant we were finally reaching the right ones.

They didn’t just hand us data and walk away. They collaborated with us weekly, adapted fast, and acted like an extension of our team.

Romain Sestier

CEO/Founder, StackOne

5.0

Thanks so much for the through rundown! Appreciate it. The whole webinar was very very smooth.

Thanks for leading us all and teaching us how to use the platform, guiding, moderating, and supplying us with tips and tricks along the way.

Emma McNicoll

Partner Growth Manager, Yotpo

5.0

Partnering with OrbitalX on a webinar programme helped us raise awareness of our new AI-enabled platform as part of our Access Evo launch.

Their responsiveness, technical expertise and multi‑channel engagement strategy has driven strong registration and reach with our identified audience. Their stakeholder management and project management skills keep everything on track, when we are juggling multiple balls in a fast-paced GTM campaign.”

Rachael Moss

Head of Marketing, Access Recruitment

5.0

We stopped counting the number of accounts we were reaching because working with OrbitalX meant we were finally reaching the right ones.

They didn’t just hand us data and walk away. They collaborated with us weekly, adapted fast, and acted like an extension of our team.

Romain Sestier

CEO/Founder, StackOne

5.0

Thanks so much for the through rundown! Appreciate it. The whole webinar was very very smooth.

Thanks for leading us all and teaching us how to use the platform, guiding, moderating, and supplying us with tips and tricks along the way.

Emma McNicoll

Partner Growth Manager, Yotpo

5.0

Partnering with OrbitalX on a webinar programme helped us raise awareness of our new AI-enabled platform as part of our Access Evo launch.

Their responsiveness, technical expertise and multi‑channel engagement strategy has driven strong registration and reach with our identified audience. Their stakeholder management and project management skills keep everything on track, when we are juggling multiple balls in a fast-paced GTM campaign.”

Rachael Moss

Head of Marketing, Access Recruitment

5.0

We stopped counting the number of accounts we were reaching because working with OrbitalX meant we were finally reaching the right ones.

They didn’t just hand us data and walk away. They collaborated with us weekly, adapted fast, and acted like an extension of our team.

Romain Sestier

CEO/Founder, StackOne

5.0

Thanks so much for the through rundown! Appreciate it. The whole webinar was very very smooth.

Thanks for leading us all and teaching us how to use the platform, guiding, moderating, and supplying us with tips and tricks along the way.

Emma McNicoll

Partner Growth Manager, Yotpo

5.0

Partnering with OrbitalX on a webinar programme helped us raise awareness of our new AI-enabled platform as part of our Access Evo launch.

Their responsiveness, technical expertise and multi‑channel engagement strategy has driven strong registration and reach with our identified audience. Their stakeholder management and project management skills keep everything on track, when we are juggling multiple balls in a fast-paced GTM campaign.”

Rachael Moss

Head of Marketing, Access Recruitment

5.0

We stopped counting the number of accounts we were reaching because working with OrbitalX meant we were finally reaching the right ones.

They didn’t just hand us data and walk away. They collaborated with us weekly, adapted fast, and acted like an extension of our team.

Romain Sestier

CEO/Founder, StackOne

5.0

Thanks so much for the through rundown! Appreciate it. The whole webinar was very very smooth.

Thanks for leading us all and teaching us how to use the platform, guiding, moderating, and supplying us with tips and tricks along the way.

Emma McNicoll

Partner Growth Manager, Yotpo

5.0

Partnering with OrbitalX on a webinar programme helped us raise awareness of our new AI-enabled platform as part of our Access Evo launch.

Their responsiveness, technical expertise and multi‑channel engagement strategy has driven strong registration and reach with our identified audience. Their stakeholder management and project management skills keep everything on track, when we are juggling multiple balls in a fast-paced GTM campaign.”

Rachael Moss

Head of Marketing, Access Recruitment

5.0

We stopped counting the number of accounts we were reaching because working with OrbitalX meant we were finally reaching the right ones.

They didn’t just hand us data and walk away. They collaborated with us weekly, adapted fast, and acted like an extension of our team.

Romain Sestier

CEO/Founder, StackOne

5.0

Partnering with OrbitalX brought new life to our demand gen and significantly fattened our middle of funnel.

The team took the time to understand our business and proposition in-depth and are a joy to work with. Within a very short time, the activity has started to deliver high-quality conversations with buyers who are ready to buy.”

Sarah Clark

CRO, The Legal Director

5.0

Our experience with OrbitalX has been excellent.

Their communication is clear and proactive, and the standard of work has been impressive. The webinar teasers and lead magnet they produced were of high quality, and they’ve shown great responsiveness throughout. We’re looking forward to building on this strong start and continuing our partnership

Toni Harper

Dental Lead - Marketing, Agilio

5.0

OrbitalX brings expertise, passion, and a genuine care for our success.

They’ve helped us maximise our most important channels and think differently about our entire go-to-market motion. They’re more than a partner, they’re a part of the team.

Peter Karpas

CEO, Bold Commerce

5.0

Partnering with OrbitalX brought new life to our demand gen and significantly fattened our middle of funnel.

The team took the time to understand our business and proposition in-depth and are a joy to work with. Within a very short time, the activity has started to deliver high-quality conversations with buyers who are ready to buy.”

Sarah Clark

CRO, The Legal Director

5.0

Our experience with OrbitalX has been excellent.

Their communication is clear and proactive, and the standard of work has been impressive. The webinar teasers and lead magnet they produced were of high quality, and they’ve shown great responsiveness throughout. We’re looking forward to building on this strong start and continuing our partnership

Toni Harper

Dental Lead - Marketing, Agilio

5.0

OrbitalX brings expertise, passion, and a genuine care for our success.

They’ve helped us maximise our most important channels and think differently about our entire go-to-market motion. They’re more than a partner, they’re a part of the team.

Peter Karpas

CEO, Bold Commerce

5.0

Partnering with OrbitalX brought new life to our demand gen and significantly fattened our middle of funnel.

The team took the time to understand our business and proposition in-depth and are a joy to work with. Within a very short time, the activity has started to deliver high-quality conversations with buyers who are ready to buy.”

Sarah Clark

CRO, The Legal Director

5.0

Our experience with OrbitalX has been excellent.

Their communication is clear and proactive, and the standard of work has been impressive. The webinar teasers and lead magnet they produced were of high quality, and they’ve shown great responsiveness throughout. We’re looking forward to building on this strong start and continuing our partnership

Toni Harper

Dental Lead - Marketing, Agilio

5.0

OrbitalX brings expertise, passion, and a genuine care for our success.

They’ve helped us maximise our most important channels and think differently about our entire go-to-market motion. They’re more than a partner, they’re a part of the team.

Peter Karpas

CEO, Bold Commerce

5.0

Partnering with OrbitalX brought new life to our demand gen and significantly fattened our middle of funnel.

The team took the time to understand our business and proposition in-depth and are a joy to work with. Within a very short time, the activity has started to deliver high-quality conversations with buyers who are ready to buy.”

Sarah Clark

CRO, The Legal Director

5.0

Our experience with OrbitalX has been excellent.

Their communication is clear and proactive, and the standard of work has been impressive. The webinar teasers and lead magnet they produced were of high quality, and they’ve shown great responsiveness throughout. We’re looking forward to building on this strong start and continuing our partnership

Toni Harper

Dental Lead - Marketing, Agilio

5.0

OrbitalX brings expertise, passion, and a genuine care for our success.

They’ve helped us maximise our most important channels and think differently about our entire go-to-market motion. They’re more than a partner, they’re a part of the team.

Peter Karpas

CEO, Bold Commerce

5.0

Partnering with OrbitalX brought new life to our demand gen and significantly fattened our middle of funnel.

The team took the time to understand our business and proposition in-depth and are a joy to work with. Within a very short time, the activity has started to deliver high-quality conversations with buyers who are ready to buy.”

Sarah Clark

CRO, The Legal Director

5.0

Our experience with OrbitalX has been excellent.

Their communication is clear and proactive, and the standard of work has been impressive. The webinar teasers and lead magnet they produced were of high quality, and they’ve shown great responsiveness throughout. We’re looking forward to building on this strong start and continuing our partnership

Toni Harper

Dental Lead - Marketing, Agilio

5.0

OrbitalX brings expertise, passion, and a genuine care for our success.

They’ve helped us maximise our most important channels and think differently about our entire go-to-market motion. They’re more than a partner, they’re a part of the team.

Peter Karpas

CEO, Bold Commerce

5.0

Partnering with OrbitalX brought new life to our demand gen and significantly fattened our middle of funnel.

The team took the time to understand our business and proposition in-depth and are a joy to work with. Within a very short time, the activity has started to deliver high-quality conversations with buyers who are ready to buy.”

Sarah Clark

CRO, The Legal Director

5.0

Our experience with OrbitalX has been excellent.

Their communication is clear and proactive, and the standard of work has been impressive. The webinar teasers and lead magnet they produced were of high quality, and they’ve shown great responsiveness throughout. We’re looking forward to building on this strong start and continuing our partnership

Toni Harper

Dental Lead - Marketing, Agilio

5.0

OrbitalX brings expertise, passion, and a genuine care for our success.

They’ve helped us maximise our most important channels and think differently about our entire go-to-market motion. They’re more than a partner, they’re a part of the team.

Peter Karpas

CEO, Bold Commerce

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FAQs

What is the difference between an AI agent and a chatbot?
A chatbot answers questions when someone asks one. A GTM AI agent takes action on its own: scoring an account, enriching a record, sending the next outbound touch, without waiting to be prompted. Chatbots are reactive. Ours are already working before anyone opens a chat window.

An AI agent and a chatbot differ in one core way: initiative. A chatbot only responds when someone sends it a prompt. A GTM AI agent takes action on its own: scoring an account, enriching a record, sending the next outbound touch, without waiting to be prompted. Chatbots are reactive by design. GTM AI agents work continuously, already scoring and enriching accounts before a rep ever opens a chat window.
How do you handle security, data access and governance?
Every agent runs inside guardrails scoped to that specific action, so a scoring agent can read CRM data but can’t send an email, and an outreach agent can send messages but can’t touch billing records. Access follows the same permissions your team already has in your CRM and martech stack; nothing gets a blanket key. We can work to your compliance standards (SOC 2, GDPR, or your own internal policy) rather than asking you to adopt ours.
Do we need our own AI stack, or do you bring one?
No. We’re tech-stack agnostic: our agents plug into whatever CRM, intent data and martech you already run, and where a gap exists, our own platform covers it. You’re not paying for a stack you don’t need.
How does this relate to GTM engineering?
AI agents are one part of the broader GTM engineering system, the part that takes action inside campaigns rather than architecting the integrations underneath them. For the full picture of how we connect your CRM, martech and data layer, see GTM Engineering.
What happens after the agent is live?
The agent stays inside the same programme we’re already running, so someone on that team is watching its output every week, not just at launch. If it stops moving the funnel metrics we set at the start, we retune it or replace it. Nobody hands you an agent and disappears.
Should we build this in-house or work with an agency?
Both can work. If you’ve got budget for a full team, time to invest in building proprietary data and content muscle from scratch, and pipeline urgency isn’t an issue, in-house is worth considering. Most lean B2B teams don’t have all three of these at once.

We exist for teams who need senior-level output right now, without carrying the headcount, the ramp time, or the tool stack it takes to build it themselves.
How is pricing structured?
Our engagements are structured as monthly retainers tailored to your growth goals and the channels you need. You get access to 15+ skill sets—strategy, content, paid media, earned media, design, and more—for the price of one full-time marketing hire. No long-term lock-ins; we earn your business every month through measurable pipeline results.
How long before we see results?
Most clients see early pipeline signals within the first 4–6 weeks, especially on paid and outbound channels. Compounding results—like 30%+ pipeline contribution and double-digit ROI—typically build over the first 6–9 months as owned and earned media assets gain traction. The system is designed to perform better every month.

Build pipeline, profitably